NASCAR is expanding its presence in the gaming world by bringing its famous tracks to Rocket Racing in Fortnite. Teaming up with United Kingdom metaverse studio Karta, NASCAR is set to launch its first track, the Chicago Street Course, in the game, with more tracks scheduled for release later in the year.
Players will have the opportunity to race with their own cars from their Fortnite inventory, tackling various routes, perfecting their speed, drifting skills, and overcoming obstacles in both multiplayer and solo races. This collaboration marks NASCAR’s official entry into the Fortnite universe, offering a unique and high-energy racing experience within Rocket Racing.
Developed in partnership with Karta, the Chicago Street Course map is inspired by the real-life NASCAR Chicago Street Race happening soon, blending the excitement of NASCAR racing with the dynamic world of Fortnite. This new experience aims to engage players of all levels, providing a unique opportunity to immerse themselves in the world of NASCAR through a popular gaming platform.
NASCAR’s move into Fortnite is not just a one-time event tied to a specific race, but a long-term commitment to establishing a presence on the platform. The launch of the Chicago Street Course map is just the beginning, with NASCAR planning to introduce more virtual recreations of its tracks on Fortnite in the future, offering fans and gamers ongoing opportunities to engage with the sport.
Erik Londré, CEO of Karta, expressed his excitement about working with NASCAR to create this unique gaming experience, capturing the essence of NASCAR racing and infusing it with the fun and excitement of Fortnite. Karta’s expertise in developing engaging virtual experiences for global brands has played a key role in bringing this project to life, promising players a visually stunning and adrenaline-fueled racing adventure.
For NASCAR enthusiasts and Fortnite players alike, the arrival of NASCAR tracks in Rocket Racing represents a new and exciting chapter in gaming. The Chicago Street Race map is now available to play in Fortnite, offering a taste of what’s to come as NASCAR and Karta continue to collaborate on bringing the thrill of NASCAR racing to the virtual world.
