Motorola is making a big comeback with a new and revamped version of the iconic Motorola Razr, which originally launched 20 years ago as the RAZR V3. The new models, the Motorola Razr and Razr+ (known globally as the “Razr 50” and “Razr 50 Ultra”), are set to bring back the nostalgia of the original Razr with a modern twist. The Hot Pink™ Razr, famously popular in the early 2000s, is making a return as an exclusive color option for the pricier Razr+ model.
Over the years, Motorola has been working on folding flip phone designs, and the new Razr models are a testament to their commitment to innovation in this category. The company boasts a significant market share in the folding flip phone segment in the US, with a loyal customer base that includes users who have switched from iPhones to experience the unique features of the Razr.
Both the Razr and Razr+ are set to be available for pre-order on July 10, with official sales starting on July 24. The pricing for these smartphones starts at $700 for the Razr and $1,000 for the Razr+. The new models come with exciting features and upgrades that cater to the needs of modern smartphone users.
One of the standout features of the new Razr models is the external screen, which has been enlarged to provide a more immersive experience for users. The Razr+ boasts a 4-inch cover screen, the largest to date, while the standard Razr features a 3.6-inch external display. These handsets come in a variety of colors and designs, including vegan leather and suede options, adding a touch of luxury to the overall look and feel of the devices.
The internal displays of the Razr phones offer a stunning 6.9-inch pOLED screen, with the Razr+ supporting a 165-Hz screen refresh rate for smooth graphics. Both models are powered by advanced processors and offer impressive camera capabilities, including a 50-MP primary camera with optical image stabilization. The Razr+ also features a 2X optical zoom telephoto lens for enhanced photography options.
Motorola has incorporated artificial intelligence into the new Razr models to enhance user experience and functionality. Features like the “Photo Enhancement Engine” and generative AI capabilities like Style Sync and Image Canvas add a new dimension to photography and customization options for users. Additionally, Motorola is set to launch “Moto AI” in the fall, which will bring more AI-powered features to the Razr lineup.
While the new Razr smartphones offer cutting-edge technology and design, it’s worth noting that Motorola’s software update policy may not be as robust as some competitors. The devices will receive three Android OS updates and four years of security updates, which may be a concern for users looking for long-term support and feature updates.
Overall, the new Motorola Razr and Razr+ models are a testament to the brand’s commitment to innovation and nostalgia. With a blend of iconic design elements and modern features, these smartphones are set to make a splash in the market and appeal to users looking for a unique and stylish device.
