Anna Kai, known as @itsmaybeboth on TikTok, is a firm believer in self-gaslighting. With 1.3 million followers, she promotes beauty products from Garnier, Nivea, and Nexxus Hair Care, while also providing relationship advice. She suggests that if you can convince yourself that someone who doesn’t love you actually does, then you can also believe that you will find someone who truly loves you.
Another popular influencer, Blaine Anderson, focuses on marketing when it comes to finding the right partner. She claims that “great guys often SUCK at” marketing themselves, and she offers hacks for various dating scenarios. From texting tips to first-date mistakes to avoid, Blaine has advice for it all. She emphasizes the importance of good grooming and posture, even jokingly suggesting that if you haven’t shopped since the Obama administration, it’s time to update your wardrobe.
Kimberly Moffit, a Toronto-based psychotherapist, shares her expertise on attraction and human psychology on TikTok. She explains how to recognize signs of interest from a shy crush, such as using dirty jokes as a form of “micro-flirting.” With the rise of dating influencers on social media platforms like TikTok, many people are turning to these individuals for relationship advice.
According to a recent survey conducted by the app Flirtini, one in four single adults rely on TikTok as their main source of relationship information. This trend has led to an influx of dating influencers offering their insights and tips on love and dating. While some influencers, like Anna Kai, provide clever advice, misinformation about relationships is also spreading rapidly.
Liesel Sharabi, a professor at Arizona State University, warns that not all advice given by dating influencers is reliable. Many influencers lack proper training or qualifications, leading to the spread of harmful stereotypes and misinformation. As more young adults turn to TikTok for dating advice, the lines between fact and opinion become blurred.
The growth of dating influencers on social media platforms has made it challenging to discern credible advice from misleading information. Sharabi highlights the importance of evaluating the sources of relationship advice and being cautious of following advice that lacks scientific backing. With the increasing influence of dating influencers, it is crucial for users to critically assess the information they receive and seek guidance from qualified professionals when needed.
