Google Appoints Preeti Lobana to Lead India Business Amid Regulatory Scrutiny
Google has named Preeti Lobana as the new head of its India operations, a crucial role left vacant since Sanjay Gupta’s elevation to Asia-Pacific president earlier this year. Lobana, formerly the vice president of advertising technology at Google, steps into this position as the tech giant ramps up its AI offerings in India amidst fierce competition in the digital landscape. She first joined Google in 2016, bringing a wealth of experience to her new role.
Pushing AI Products in India
India holds significant importance for Google as one of its key international markets. The company has invested billions in facilitating online access for millions of Indians and in digitalizing local businesses. In 2020, Google pledged an additional $10 billion towards its operations in India, underscoring its commitment to the region’s growth and development.
Regulatory Challenges
However, Google is not without its challenges in India. The tech giant has come under increasing regulatory scrutiny in the country, a trend that is mirrored globally. Recent fines imposed by Indian authorities on Google for anti-competitive practices on Android and the misuse of its dominant position in the Google Play Store highlight the regulatory environment Google operates in.
Lobana’s Background and Vision
Prior to her appointment at Google, Lobana held various roles in the banking sector at institutions like NatWest, American Express, and Standard Chartered. In a LinkedIn post, Lobana expressed her excitement about the potential of AI to revolutionize businesses, drive productivity, and foster innovation. She sees her new role as an opportunity to shape the future of technology in India and beyond.
Preeti Lobana’s appointment comes at a critical juncture for Google in India. As she takes the helm of the company’s operations in the country, all eyes will be on her to navigate the regulatory landscape, drive innovation, and solidify Google’s position in one of the world’s most dynamic markets.
